Simplicity acquires Zen Wealth Management Group with $161M in assets per Form ADV
Chicago, IL
Summary
Simplicity Group acquired Zen Wealth Management Group, a Chicago tax and wealth management firm founded by Eddie Patel, who becomes a Simplicity partner; the firm rebrands as Simplicity Tax Advisors.
Sources
2| PR Newswire | Simplicity Group Acquires Zen Wealth Management Group to Expand Holistic Wealth Management Offerings · October 15, 2026 |
| SEC Investment Adviser Public Disclosure | Form ADV: ZENDAMENTALS · February 20, 2026 |